For the chairman of the Branded Content Marketing Association (BCMA), "the ability to tell stories is about to get better" thanks to branded content...
For Michael Schneider, CEO of pioneering app-maker Mobile Roadie, the future of connected entertainment will naturally be mobile... but also imperatively social
In the run-up to MIPTV, TV observatory The (w)IT, organisers of MIP's popular "Fresh TV" showcases, provide a selection of the hottest fiction worldwide, right now!
In the run-up to MIPTV, TV observatory The (w)IT, organisers of MIP's popular "Fresh TV" showcases, provide a selection of the hottest fiction worldwide, right now!