February 13, 2012
The TV ecosystem is changing fast: this snazzy pre-MIPCube infographic aims to help make more sense of the industry's present & future...
TV has come a long way in the past 80 years: and the rate of evolution has accelerated so quickly since the 1990s, that even the term “watching TV” has become almost irrelevant: 284 million people, or nearly 50% of US viewers, don’t watch TV on the television, but on the internet, via timeshifting, or on their mobile phones.
- 60% of people who multitask whilst watching TV do so on social media
- 41% of consumers own an HD and/or 3D TV, and 46% intend to purchase one
- $800m was spent on social games like Farmville in 2012.
This and more in this exclusive infographic, which you can consult in full below, and in full size here: the perfect way to get ready for an action-packed MIPCube! (more info & registration details here). Hurrah!
Infographic design by Lorena Guerra, ellohdesign.com