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The creator of Sofia’s Diary (photo) tells how his team engaged with this and other social shows' fans, keeping the characters 'alive' beyond the episodes. ...

Welcoming Connective Media's CEO to MIPBlog! Here, he wonders whether digital channels could be content makers' saviours...

Media City Finland format developer Staffans' advice for budding MIPFormats Pitch contestants. Take note!

A data-rich overview of what's hot in fiction right now, by Eurodata TV Worldwide. Essential reading!
Latest posts
January 24, 2012
The creator of Sofia’s Diary (photo) tells how his team engaged with this and other social shows' fans, keeping the characters 'alive' beyond the episodes. Take note!
Tags:
audience engagement,
comedy,
drama,
transmedia
January 18, 2012
Welcoming Connective Media's CEO to MIPBlog! Here, he wonders whether digital channels could be content makers' saviours...
Tags:
channel,
digital,
YouTube
January 13, 2012
Media City Finland format developer Staffans' advice for budding MIPFormats Pitch contestants. Take note!
Tags:
competition,
formats,
MIPFormats,
pitch
January 4, 2012
A data-rich overview of what's hot in fiction right now, by Eurodata TV Worldwide. Essential reading!
Tags:
coproduction,
Eurodata TV,
Fiction,
library,
transmedia
December 30, 2011
Stars, trans- & cross-media creativity, kids’ and branded content all topped the bill in 2011. Key pointers for the year ahead!
Tags:
2011,
Top 10 posts,
transmedia,
trends,
TV
December 22, 2011
The creator of the recently-launched development & production fund Digital Comedy Lab explains how to use transmedia strategies to develop and market a comedy show
Tags:
beActive,
comedy,
Digital Comedy Lab,
transmedia
December 15, 2011
Bluefin Labs painstakingly tracks all conversations about US TV shows. The results are incredibly useful for producers, broadcasters and brands
Tags:
Bluefin Labs,
monitoring,
social TV,
twitter
December 6, 2011
What if mind-reading, and other similarly advanced technology, was the best way to tailor TV to viewers' desires? Media City Finland's Staffans investigates
Tags:
audience,
EEG,
Emotiv,
eye tracking,
research
November 28, 2011
There's a first time for everything :) The first ever MIP Tweet Up gathered MIPCOM's most active tweeters for drinks on the show's Tuesday evening. Look!
Tags:
event,
MIPCOM,
Tweet Up
November 23, 2011
The creator of social media TV series Sofia's Diary, Flatmates & Final Punishment on finding money for Transmedia projects
Tags:
beActive,
deal,
finance,
transmedia,
YouTube